<?xml version="1.0"?>
<oembed><version>1.0</version><provider_name>Gizmodo Australia</provider_name><provider_url>https://gizmodo.com.au</provider_url><author_name>Gizmodo International</author_name><author_url>https://gizmodo.com.au/author/gizmodointernational/</author_url><title>Amazon And Samsung First To UltraViolet Party</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="x5wz05v6kq"&gt;&lt;a href="https://gizmodo.com.au/2012/01/amazon-and-samsung-first-to-ultraviolet-party/"&gt;Amazon And Samsung First To UltraViolet Party&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://gizmodo.com.au/2012/01/amazon-and-samsung-first-to-ultraviolet-party/embed/#?secret=x5wz05v6kq" width="600" height="338" title="&#x201C;Amazon And Samsung First To UltraViolet Party&#x201D; &#x2014; Gizmodo Australia" data-secret="x5wz05v6kq" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script&gt;
/*! This file is auto-generated */
!function(d,l){"use strict";l.querySelector&amp;&amp;d.addEventListener&amp;&amp;"undefined"!=typeof URL&amp;&amp;(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&amp;&amp;!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i&lt;o.length;i++)o[i].style.display="none";for(i=0;i&lt;a.length;i++)s=a[i],e.source===s.contentWindow&amp;&amp;(s.removeAttribute("style"),"height"===t.message?(1e3&lt;(r=parseInt(t.value,10))?r=1e3:~~r&lt;200&amp;&amp;(r=200),s.height=r):"link"===t.message&amp;&amp;(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&amp;&amp;n.host===r.host&amp;&amp;l.activeElement===s&amp;&amp;(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r&lt;s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document);
&lt;/script&gt;
</html><description>The UltraViolet Initiative hasn&#x2019;t exactly been the iTunes-killer Hollywood had hoped for. The File-Locker system launched late last year has floundered in its first few months with poor reviews, unhappy customers and little support from the rest of the industry. That changed today with Amazon and Samsung announcing their backing of the fledgling format.</description></oembed>
