• Nothing Lives Up to Its Name, Hypes Up Nothing

    Nothing Lives Up to Its Name, Hypes Up Nothing

    Nothing, the smartphone brainchild of CEO Carl Pei, co-founder of OnePlus, is once again testing the efficacy of its hype machine. The company is currently known for its economical earbuds, the Ear (1), which offer a pretty impressive bang for the buck at $US100 ($139). It’s also been relentlessly teasing the upcoming launch of the…