branding

  • What M&M, A&W And Other Acronyms And Initialisms Really Mean

    As small businesses grow into large corporations, their identities and branding grow, evolve and often end up being a mish-mash of various names. A similar thing is done for companies named after their founders, so the folks at Mental Floss did their homework and discovered what several popular acronyms actually stand for.


  • I Wish More Companies Had Simple Logos Like This

    I Wish More Companies Had Simple Logos Like This

    Inspired by the beautiful typography-centric logos of Japanese cameras in the 70’s and 80’s, design firm Antrepo re-imagined the logos of tech companies by stripping them down to their essence. What resulted were line-based logos that’re clean, light and forever classic.