iacocca
-
The Very First Dodge Viper, Owned By Lee Iacocca, Sells For $415,500
The first production Dodge Viper was sold at Bonhams’ Scottsdale auction this past week. VIN 00001 brought in almost ten times the typical price of a first-generation Viper. Not only is it the first, but it was also owned by Lee Iacocca who was the chairman of Chrysler when the car went on sale.