general electric

  • This Is Why We Light Up Buildings At Night

    This Is Why We Light Up Buildings At Night

    Think of the Chrysler Building. Now picture it at night. It’s even more beautiful when its jewelled top is illuminated with glowing yellow lights. But lighting wasn’t exactly used artfully before the 1930s. In fact, the term “architecture of the night” was coined by architect Raymond Hood in this 1930 pamphlet published by General Electric.


  • How Christmas Tree Lights Evolved From Major To Mild Fire Hazard

    How Christmas Tree Lights Evolved From Major To Mild Fire Hazard

    Before our Christmas tree lighting needs were taken care of with $US25 and a trip to Target, creating the atmosphere meant placing candles — wax towers topped with fire — onto seasonal kindling. Think it’s frightening now when your dog tugs a branch? Just imagine your living room bursting into flames for the sake of…