juicero

  • Juicero: The Story So Far

    For those that came in late, here’s the lowdown on one of Silicon Valley’s stupidest innovations to date. You’ll laugh, you’ll cry, you’ll never look at juice the same again.


  • The Juice Revolution Is Bullshit

    The Juice Revolution Is Bullshit

    The latest startup to “catch Silicon Valley’s eye” is a company called Juicero that’s selling, essentially, a $900 Nespresso for organic cold-pressed juice. Even though it offers the kind of overpriced, niche gizmo you’d find in a Hammacher Schlemmer catalogue, the company is flush with $US120 million in investment capital. Silicon Valley giants are betting…