targeted advertising
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Facebook’s New Ad Campaign Tries To Remind You That Targeted Ads Are Good, Actually
Just two months after running a full-page ad decrying Apple’s impending updates, Facebook is rolling out another campaign meant to defend the targeted ads that make up about 98% of its multi-billion dollar revenue stream.
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Living With Data: ‘This Shirt Was Designed Just For You!’
Ever wonder why ads for a particular pair of socks keep following you around the web? Or why that one person you hardly know keeps showing up in your news feed when your old friends rarely seem to appear?