white hell

  • The Gorgeous White Hell Where They Test Winter Tyres

    The Gorgeous White Hell Where They Test Winter Tyres

    Spanning over more than 1700 acres, the Ivalo Testing Center, or as they call it, “White Hell”, is the place where Finland’s snow tyre maker, Nokian Tyres, tests their winter tyres in extreme conditions, using over 20 different snowy or icy test tracks, including the world largest indoor ice rink.