London Olympics Will Be “Broadcast” In UltraHD

It was somewhat disappointing to learn that while there will be 3D elements of the Olympics, only about ten seconds of actual live coverage will be in 3D. But be of good cheer, TV sports fans! The BBC and Japan’s NHK are partnering to bring the Olympics to life in glorious Ultra High Definition. Just not for broadcast, strictly speaking.

Our sister site Gizmodo UK notes that the BBC will record the opening and closing ceremonies, highlight packages and selected events in eye-popping 7680×4320 (8k4k, or UltraHD, depending on which definition you prefer) resolution. But these recordings won’t be going out over the airwaves; instead they’ll be broadcast on public screens at a specially constructed 100 seat cinema in Glasgow, the UK National Media Museum in Bradford and at the Radio Theatre at Broadcasting House in London. Tickets will apparently be handed out as prizes by the BBC.
[Gizmodo UK]