online advertising
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This Ad-Free Google Search Alternative Is Actually Worth Using
When a company like Google controls more than 90% of the search engine market, it’s always seemed near-impossible for any competitor to woo away the company’s users. More recently though, that tide’s started to change — Google’s constant flubs in protecting users’ privacy have left folks looking for alternatives that won’t abuse their search engine…
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YouTubers Can Finally Monetise Content Featuring Gender-Affirming Products
If you read enough stories about the nuts and bolts of ad revenue, you’ll notice this weird incongruity that crops up again and again. On one hand, online ads are a crucial (albeit annoying AF) piece of internet architecture; the hundreds of billions of dollars in digital ad spend getting poured into the internet each…
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Meta Will Remove Ad Targeting Categories on Sexual Orientation, Religion, and Politics in 2022
It’s about to get a harder to target certain groups on Facebook. For society, that’s a good thing. For advertisers, not so much.
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Your Facebook News Feed Sucks Because That’s How Advertisers Like It
At a time when American’s trust in the news media is plummeting to record lows, one recent Pew poll reported that about a third of U.S. adults say they regularly get their news fix from Facebook’s feeds — even if their own trust in Facebook itself is plummeting to new lows for, oh, whatever reason.…