Sports

  • Digital Ads Killed a Beloved NBA Uniform

    Digital Ads Killed a Beloved NBA Uniform

    Just when you thought companies couldn’t possibly shove more advertisements into your eye sockets, technology proved it was possible. Digital (or virtual) ads are promos inserted into media post-production or in real time. They first emerged in video games, then started creeping into TV shows on streaming platforms. And during the pandemic, digital ads began…


  • What Happens When Motorsport Meets The Olympics?

    What Happens When Motorsport Meets The Olympics?

    The Olympic Games is, by every significant measure, the largest sporting event on the planet. Over three billion people around the world watched the most recent edition of the Summer Games in Tokyo. Understandably, usually once every four years, racing fans speculate and craft what-if scenarios on how motorsport could be incorporated into the modern…