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  • YouTube Tests New Kind of Unskippable Ad

    YouTube Tests New Kind of Unskippable Ad

    YouTube appears to be stepping up its long war on ad blockers this week. The creator of SponsorBlock, a crowdsourced ad blocker, posted a tweet on Wednesday claiming YouTube is experimenting with server-side ad injection. This would inject ads directly into a video’s stream, and render many ad blockers useless. “YouTube is improving its performance…