fail

  • McDonald’s Twitter Marketing Plan Backfires

    Remember the #qantasluxury PR fail? It seems someone didn’t learn from it. Somewhere in corporate Hamburgerland, an ad executive with a penchant for “social media” and “the Twitter” thought a McDonald’s-themed hashtag would sell more food. Oh boy was he wrong. Mickey D’s Twitter push is backfiring harder than E. coli vomit.